24 02, 2014

Panasonic Tried to Be All Things to All People

By |February 24th, 2014|Blog, Specialization|0 Comments|

From the Bloomberg Businessweek article on Panasonic, this excerpt is proof in the case for specialization. Specialists continue to thrive while generalists eventually lose money and have to sell off divisions.

Like many Japanese consumer electronics companies, Panasonic (6752:JP) has tried to be all things to all customers, making everything from smartphones to solar panels. And like its domestic rivals, it faces competition from lower-cost manufacturers in South Korea and China. Panasonic lost a combined 1.5 trillion yen in the two years ended in March 2013.

Over the past year, however, Chief Executive Officer Kazuhiro Tsuga has engineered a revamp of the Osaka-based company. […]

24 04, 2012

Are You Direct Response or Ad Agency?

By |April 24th, 2012|Blog, Selling|0 Comments|

23 04, 2012

Use Your Greatest Talent to Serve Humanity

By |April 23rd, 2012|Blog, Success|0 Comments|

When trying to build a business on the Internet, why is it that many of us complicate things and forget everything we learned in the offline business world?

My family’s restaurant was successful because we used our natural strengths of cooking and hospitality and filled a specific need of our local market because there was only one other Greek restaurant open at the time.

Online, it is amazing how many of us jump in with no knowledge of the market.  We just jump from tactic to tactic and never think of filling a need or using our natural talents and developed […]

23 04, 2012

Success Habit Picked Up From Early to Rise Newsletter

By |April 23rd, 2012|Blog, Success|0 Comments|

If you are not subscribed to the Early to Rise newsletter I suggest you get on that!

Every morning they deliver to you a short article on one success topic that I think is excellent.

Their subscriber count is close to, if not over, one million strong so you know they deliver value.

One thing I picked up that I have developed into a daily success habit came from a video leading up to a product launch that they were doing.

Every day, I write in my journal a few lines about each of the following: G, O, Did, Do, App.  These call letters […]

23 04, 2012

Jay Abraham Says There Are Only Three Ways to Grow Any Business

By |April 23rd, 2012|Blog, Business Development|0 Comments|

According to Jay Abraham there are only three ways to grow any business, just three.

Most people, including me, think that increasing business is a complex giant burden of thousands of possible tactics that one can try but Jay Abraham takes the complex and makes it simple.

Focusing on only three business building categories throughout our business lives doesn’t seem so bad right?

So what are the three ways to grow a business?

Increase the number of clients, get more new prospects into paying customers
Increase the average transaction, get each client to buy more at each purchase
Increase the frequency that the average client […]

22 04, 2012

Personal Development Exercises by Rich Schefren

By |April 22nd, 2012|Blog, Success|0 Comments|

In the first report in Rich Schefren’s Founders’ Club, called Your Business Blueprint, I went through a few exercises that I thought were great.

The first one was to write down all the things that I do not want in my life.  Rich instructed to write down whatever came to mind without thinking too much about it or spending too much time on it.

Things like “I don’t want to argue with my wife” and “I don’t want to worry about money” are things that go in this section.

He explained that we are much more familiar with the things that we don’t want […]

21 04, 2012

Service to Many Leads to Great Wealth

By |April 21st, 2012|Blog, Success|0 Comments|

Like I said in a recent post, I have been engulfed in Rich Schefren Founders’ Club Reports lately and I just can’t get enough.

He seems to speak my language, teaching exactly what I need to hear at this time in my development.

One thing that I learned from him and have since heard from Deepak Chopra (Spiritual Laws of Success Audio) is that each of us was put on this earth with a unique talent that we express in a unique way and there is something that we can do better than anyone else on the planet.

In order to make […]

20 04, 2012

The Guru’s Guru – I’ve Been Reading All This Guy’s Stuff Lately

By |April 20th, 2012|Blog, Internet Marketing|0 Comments|

Lately I’ve been reading reports and training material from one person pretty much exclusively.

When I first started out online, after buying that first “Get on Page One of Google” course and being gung-ho about driving traffic and building a business on the Internet, I soon realized that traffic and conversions were just not enough.

I got good and driving traffic and even good at getting people to click on links but I still wasn’t making the kind of money that I wanted to on the Internet.

I was even beginning to wonder if all this work was even worth it.

Thank God, […]

27 02, 2012

Best Article Directories

By |February 27th, 2012|Blog, How to Get Back Links|0 Comments|

The PR, or quality, and the number of the sites linking back to you is without question the most important factor in how well you rank in Google.

It is also well known in the Internet Marketing community that Article Directories have been the best free place to get these high quality links for years now.

These are the best places to submit your written content, listed in order of highest to lowest PageRank.

Suite 101
Ezine Articles
Article Base
Isnare
Self Growth
Buzzle
American Chronicle
Search Warp
Article City
Idea Marketers
Article Alley
Go Articles
Amazines

Here is the catch
After the Google Panda update, going out and submitting the exact same article to a […]

23 02, 2012

Making Money Online: Where to Start

By |February 23rd, 2012|Affiliate Marketing, Blog|0 Comments|

Everyone who wants to sell anything online should begin with affiliate marketing, selling others peoples’ stuff before you create your own.

In my opinion, creating a product, whether it’s a physical or information product, and successfully selling that product is impossible if you don’t know the market you are serving.  And I don’t just mean know them like know who they are demographically.  I’m talking about a deep knowing of what they want and how much they are willing to pay for it.  I guess you can find this out without selling someone else’s product to them but there are […]